You stand to save a considerable amount of money by having your web site, advertising material, stationery, etc designed in one place. Bespoke Presentations Ltd can tailor a package to meet your needs, which can cut the cost of the projects greatly, compared to the price of having them created separately.

Here is a guide to a typical corporate marketing plan:

Step One - Corporate identity

Firstly, a meeting would determine what it is you are looking for in a corporate identity. If you have any ideas on what colour, shape, etc you want your logo to be, now's the time to tell us. We want to make sure you are completely happy with your new corporate identity.

Alternatively, if you have no idea whatsoever about what you want in a logo, that's fine too. As long as we have a clear understanding of your business and what you do, we'll be able to come up with something that's professional and relevant.

Next comes the concept stage. We will come back to you with a number of different designs, which you should take your time to study. Ask your friends and staff what they think, it's best to get a lot of opinions, this will help you gauge what other people think.

These are some examples, you might really like one of them, but want to see some variations.

We would come back to you again with changes, and after some minor tweaks, we'll finally have something you're completely satisfied with.

Step Two - Web Site

Now that you have a recognizable corporate identity for your company, we can start working on your web presence. This would normally require another meeting to determine what you think you need on your site. At this stage, it would be wise to purchase a domain name. This is the address where your site will be hosted and is usually the name of your company.

We can take care of this for you and include the registration cost in our invoice, or you can register your own domain name through a domain registration company like www.lowcostnames.co.uk. Registration carries a fee that is usually around £10 for a co.uk(2 years) or £20 for a .com (2 years).

Important aspects of web design such as browser compatability and download times/file size are taken into consideration when designing and constructing your web site. We also stay up-to-date with all search engine optimisation techniques to ensure that your site has the best possible chance of being ranked highly in all of the major search engines (dependant on search query).

Step Three - Stationery

Now, while we are creating your web site, you could be getting stationery printed with your new web site address included.

This can be anything from business cards and letterheads, to folders and 'with compliments' slips. We take care of all the artwork, liaising with the printers, specifying stock, colours, etc.

We work hard to ensure that all of your printed material is consistent with the look and feel of your web site. We think that this uniform 'theme' achieves a certain level of professionalism.

Step Four - Printed Material

We know you'll be entirely happy with our work and, as a loyalty bonus, any future design projects you may have can be charged at a discounted rate. These materials might include brochures, catalogues, newspaper or magazine advertising, posters, banners, or signs.

Please don't hesitate to contact us with any queries you might have with regards to our design services.

[t] (01924) 21 19 21
[e] email@designwakefield.plus.com